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NordicCommunity Day: Your digital stage for connection and visibility
by Anja on Apr 9, 2025 9:52:58 AM
Meet buyers. Share your story. Shape the future.
On April 29, 2025, NordicMarketing invites tourism professionals from across the Nordic and Baltic countries to join the first-ever NordicCommunity Day – a free online networking event designed to connect, inspire and support the growth of long-term partnerships in tourism.
With a focus on quality networking and shared learning, this is your opportunity to showcase your offering, explore the needs of international buyers, and strengthen your visibility in the market – all from the comfort of your own desk.
Digital networking with purpose:
Insights from Thomas Marx, vianova
We asked Thomas Marx from the German tour operator vianova to share his perspective on what makes the NordicCommunity platform and this event valuable for Nordic & Baltic tourism companies in the industry.
“The idea of a networking platform focused on a specific destination is exciting. But the quality of participant profiles will be crucial. Real exchange only happens when people engage openly – that’s where the value lies.”
Thomas Marx
Founder & managing director of vianova GmbH und vianova Reisen GmbH
Thomas highlights what many suppliers experience: visibility alone isn’t enough – it’s the relevance and readiness of your networking partners that makes a meeting successful. That’s why the NordicCommunity platform puts a strong emphasis on curated profiles, shared interests, and transparent goals.
What to expect
- Be visible to key international buyers
Your NordicCommunity profile helps buyers understand what you offer and how you fit into their portfolio. This is your chance to make your expertise, authenticity, and local knowledge stand out. - Participate in the curated networking sessions
Meet 1:1 with buyers in short but focused 10-minute meetings. These conversations are more than pitches – they are invitations to build trust and collaboration over time. - Get inspired by the webinar
Don’t miss the expert talk “Smart Connections: The Evolution of Online Sales Events in Tourism” featuring Thomas Marx and others. Learn how the digital shift is shaping expectations – and how tourism providers can adapt and thrive.
“The biggest advantage of online events is their low entry barrier – you only need to block a small time slot in your calendar,” says Thomas. “But that same flexibility can become a challenge too – participation needs commitment.”
Thomas Marx
Founder & managing director of vianova GmbH und vianova Reisen GmbH
That’s exactly why NordicCommunity Day is framed with structure and intention. Like a good in-person event, it needs a plan, moderation, and room for informal exchange – even digitally.

A space to grow together
For tourism providers, NordicCommunity Day isn’t just another webinar or sales platform – it’s the beginning of something bigger: a growing, curated network of tourism professionals who believe in collaboration, regional identity, and long-term success.
“Online is more fact-based. In-person events add emotions. But both can work hand in hand – and online formats will stay, especially for info-driven events.”
Thomas Marx
Founder & managing director of vianova GmbH und vianova Reisen GmbH
With the NordicCommunity platform, you gain not only visibility, but a long-term digital space where future formats – from discussion forums to themed matchmaking and learning labs – will continue to evolve.
Let’s connect, share and shape the future of Nordic & Baltic tourism together!