More flights, more expectations: Is your product ready for demand?
by Anja on Apr 9, 2026 12:55:24 PM
Winter access to the Nordics is expanding across key European markets Winter 2026/27 is shaping up to be a strong season for the Nordics. Airlines are expanding their flight programs across key European markets, increasing frequencies, extending the season, and opening up more direct …
A newcomer’s experience at NORDEUROPA 2026
by Anja on Feb 18, 2026 1:49:56 PM
From concept to market validation For Mirka Kristiina Bruun, founder of The Journey Studio, NORDEUROPA 2026 was not just an event. It was a market test.
Why FAM trips matter in tourism marketing
by Anja on Oct 13, 2025 1:17:13 PM
Insights from the Bothnian Coastal Route journey FAM trips (familiarization trips) are one of the most effective tools in tourism marketing. They are valuable for both suppliers and tour operators alike.
Nordic Experience Tour 2025 – meetings, insights & real connections
by Anja on May 27, 2025 9:43:05 AM
Connecting with the travel industry – together with Tallink Silja Line, Visit Estonia and additional Nordic partners From May 21–23, 2025, the Nordic Experience Tour took place in Germany – a three-day roadshow through Munich, Frankfurt and Düsseldorf, with Tallink Silja Line, Visit E …
NordicCommunity Day: Your digital stage for connection and visibility
by Anja on Apr 9, 2025 9:52:58 AM
Meet buyers. Share your story. Shape the future. On April 29, 2025, NordicMarketing invites tourism professionals from across the Nordic and Baltic countries to join the first-ever NordicCommunity Day – a free online networking event designed to connect, inspire and support the growth …
How to Write a Powerful Elevator Pitch
by Suvi on Jul 21, 2020 5:45:00 AM
Is your elevator pitch pitch-perfect? The term elevator pitch or elevator speech is probably familiar to every actor in the tourism industry. If someone asked you to give your own elevator pitch right here and right now, would you be able to pull it off, or would you end up with a lum …