From sales visit to live product
by Anja on May 28, 2026 9:30:47 AM
How Ruka-Kuusamo built a long-term partnership with German tour operator Erlebe In tourism, success stories often begin long before a product ever appears online. Sometimes they start with a workshop. Sometimes with a trade fair meeting. Sometimes simply with a conversation over coffe …
How to nudge travel behavior in the right direction
by Anja on Jul 7, 2025 1:48:05 PM
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New guide by Futouris, Visit Finland & Tourism Ireland shows how to communicate sustainability with real impact Rethinking sustainability communication in Tourism When it comes to promoting sustainable travel, good intentions alone don’t lead to real change. Although 84% of global …
Nordic Experience Tour 2025 – meetings, insights & real connections
by Anja on May 27, 2025 9:43:05 AM
Connecting with the travel industry – together with Tallink Silja Line, Visit Estonia and additional Nordic partners From May 21–23, 2025, the Nordic Experience Tour took place in Germany – a three-day roadshow through Munich, Frankfurt and Düsseldorf, with Tallink Silja Line, Visit E …