FAM trip

Let the seller experience first-hand what you are offering to your customers

What is the purpose of a FAM trip?

Relevant contacts (leads), product development and systematic preparation.

FAM trips are the best way to present and sell your region because potential future sellers come into direct contact with you and your services. And they can try out your products directly on the spot. For a destination, a FAM trip is a valuable marketing tool. When tour operators have access to real customer experiences, they are in turn in the best position to advise and recommend experiences to their customers - the travellers themselves. The personal contact with these selected tour operators (leads) can already at this stage form the basis for a long-term cooperation. Our service also includes collecting valuable feedback directly from the international market, which helps to improve your own product development.

Impressive work

Nothing else matters

Impressive work

Nothing else matters

Impressive work

Nothing else matters

Sormland-FAM_Aug_2023_NordicMarketing_02

Impressive work

Nothing else matters

FAM Trip Västerbotten März 2024 Lunch Tipi

Impressive work

Nothing else matters

NordicMarketing_Västerbotten_FAM_2024_March_content_00015

Impressive work

Nothing else matters

Who is it for?

FAM trips are aimed at destinations, regions and tourism companies that want to get access to a tour operator's production and increase their sales. A FAM trip is a significant investment in terms of both time and money for both parties. It is therefore aimed at export-ready tourism companies and destinations with previous experience of international sales and the will to invest in the visit of international tour operators.

FAM Trip Västerbotten März 2024 Höjdpunkten

Our preparation work

We create a landing page with a registration form (you can see an example here) to present the main programme points of the FAM trip as well as a description of the destination that tour operators will visit during the tour.

Your preparation work

Prepare yourself to answer the following questions for your later sales presentation:

Why should the tour operator choose you as a partner?
What makes your service or product unique, different and why does your company stand out compared to others?

We also offer individual consulting services on how to prepare your own sales presentation (sales pitch).

Invitation of tour operators

We select suitable tour operators, send out invitations and take care of the communication with the tour operators.

For quality reasons we recommend a group of 5-10 people.

Organisation of the trip

We assist the destination in planning the program and organisation of the participants' arrival and departure. We provide you with important information for the realisation of the tour (such as participants' allergies or special diets to special interests in the destination).

Detailed tour operator profiles

Once the tour group is confirmed, we will provide you with detailed profiles of the participating tour operators. It is important that the destination is prepared to prepare a sales presentation and allocate resources once the visitors arrive.

FAM trip

During the whole FAM trip, we act as your tour guide - keeping an eye on the clock, answering tour operators' questions and acting as a mediator and interpreter if necessary.

Follow-up

After the FAM trip, we will send a survey to the tour operators to get a feedback on their experience in the presented destination and the intention to launch new products. The feedback will be reported to you as a client in pdf form.

Full FAM service package with extras

Premium

Preparation work

Registration page including program and background information in German

Selecting and inviting tour operators

Assisting with program (e.g. flight bookings)

Live support & guide service during FAM trip

Feedback questionnaire & report

Select Premium

Full FAM service package

Pro

Preparation work

Registration page including program and background information in German

Selecting and inviting tour operators

Live support & guide service during FAM trip

Feedback questionnaire & report

Select Pro

FAM service light

Basic

Preparation work

Registration page including program and background information in German

Selecting and inviting tour operators

Select Basic

Sweden

FAM trip: Tour operators explore Västerbotten in Northern Sweden

Jul 29, 2024 2:12:15 PM 5 min read

Finland

Summer Fam trip to Lake Saimaa

Jun 14, 2024 9:55:13 AM 4 min read

Finland

FAM-Trip: Tour operators exploring Kalajoki, Finland

Dec 4, 2023 1:48:49 PM 3 min read

FAM trip

Relevant contacts (leads), product development and systematic preparation.

Who is it for?

Objectives of the FAM trip