Virtual FAM trip to East Lapland

Program and registration

Discover East Lapland online

Unfortunately a FAM trip to East Lapland - Eastern part of Finnish Lapland - is currently not possible. But that should not stop you from getting to know this beautiful region! Therefore our first Virtual FAM Trip to East Lapland will take place on August 19 and 20, 2020. Local companies and destinations introduce themselves and present online what to look forward to in East Lapland.

East Lapland in Finnish Lapland

East Lapland is a travel destination consisting of four holiday resorts and vast expanses of pure northern nature. Pyhä-Luosto, Kemijärvi, Salla and Savukoski all lie within an hour’s drive from each other. Although characteristics vary locally, nature is at the centre of everything in all the four corners of East Lapland.

Online experiences for tour operators

The aim of the virtual FAM trip is getting to know the destinations, products and services. Therefore, suppliers of the region present their products and services and services in pre-produced videos. You can easily join the virtual trip from your office, hike up on a fell, go fishing and take part in the room tours through the accommodation premises.

The virtual FAM trip is realized on two days. On both days there are 3 modules of 45 minutes each.

Participation in the Virtual FAM Trip

The virtual FAM trip is aimed at tour operators from Germany, Austria, Switzerland and the Netherlands. Participation is free of charge. Of course also several colleagues of a company can participate in the virtual FAM trip.

To participate you only have to fill out the form below. The link to participate will be sent by mail before the virtual FAM trip, no software has to be downloaded. However, a good internet connection is required, as well as the possibility to play sound.

Virtual communication

In addition to the video presentation of the regions, there will also be the opportunity to exchange ideas with local suppliers after each module. You as a tour operator can directly ask the providers any questions you may have. They are connected via video and are available to answer your questions.


Visit Salla

Paula Aspholm

Visit Pyhä-Luosto

Anu Summanen 

Visit Kemijärvi

Ann-Christine Lampela

Visit Savukoski-Korvatunturi

Susanna Schwartz-Matero


Day 1, Wednesday 19. August

Module 1: Pyhä-Luosto
  • 09.00 - 09.45 h
  • Visit Pyhä-Luosto, Pyhä-Luosto Travel, Lapland Hotels Luostotunturi, Q&A
Module 2: Pyhä-Luosto
  • 10.00 - 10.45 h
  • Sunday Morning Resort, Kairankutsu, Arctic North, Q&A
Module 3: Kemijärvi
  • 11.00 - 11.45 h
  • Visit Kemijärvi, Off-Piste Adventures, Urheilu-Sivakka, Jänkäkoira, Hotel Uitonniemi, Q&A

Day 2, Thursday 20. August

Module 4: Salla
  • 09.00 - 09.45 h
  • Visit Salla, Salla Reindeer Park, Erritäin Sallainen Q&A
Module 5: Salla
  • 10.00 - 10.45 h
  • Holiday Club Salla, Sallatunturin Tuvat, Salla Ski Resort, Q&A
Module 6: Savukoski
  • 11.00 - 11.45 h
  • Visit Savukoski-Korvatunturi, Samperin Savotta, Radnis, Kairiver, Q&A

Visit Pyhä-Luosto

Pyhä and Luosto, the twin resorts named after Finland's southernmost large fells, offer exciting year-round adventures in beautiful nature, with the luxuries of silence and space.

Contact: Anu Summanen


Pyhä-Luosto Travel 

Pyhä-Luosto Travel is specialized in providing high quality holiday home accommodation in the resort of Luosto. The company has been in the tourism business for 20 years and customer satisfaction is always the main focus. Pyhä-Luosto Travel manages over 130 holiday homes. The holiday homes are built in traditional style with old "Kelo" wood. All cottages are located in the village of Luosto and most of them are within walking distance. 

Contact: Päivi Hannula

Pyha-Luosto Travel Ltd

Lapland Hotels Luostotunturi

Lapland Hotels Luostotunturi is centrally located in Luosto, not far from hiking trails and ski slopes. Accommodation is available in differently sized and equipped hotel rooms, apartments and log cabins for 4-6 persons.

Contact: Marika Tomminen

Lapland Hotels Luostotunturi

Sunday Morning Resort

Sunday Morning Resort is a beautifully situated exclusive holiday resort by the lake, only a few kilometres from Pyhäs centre. The resort consists of a spacious main building with four stylish double rooms, a dining area and common rooms as well as four well-equipped Aihki apartments for 2-5 persons.

Contact: Henna Koskinen


Kairankutsu Oy - Call of the wilderness

Kairankutsu - Call of the Wilderness is a local family business that aims to introduce travellers to the breathtaking beauty of Lapland's nature and culture. Different tours and activities are organized in winter and summer. For example: Northern Lights tours, photo tours, cultural trips, city tours, visits to reindeer and husky farms, animal watching and many other activities.

Contact: Kristiina Javas


Arctic North

Visit Arctic North is a small family business where you can find activities and travel packages in the Pyhä region. Visit Arctic North supports tour operators as a DMC and arranges individual programs consisting of accommodation, activities, transfers and meals. The company cooperates with partners in the region who offer quality services and activities.

Contact: Senna Lappalainen


Visit Kemijärvi

Kemijärvi is situated in the middle of the Finnish Lapland's lake and fell landscape. Located above the Arctic Circle, on the shores of Lake Kemijärvi, water in its different states dominates the landscape in Kemijärvi.

Contact: Ann-Christine Lampela


Off-Piste Adventures 

The equestrian centre is located about 10 kilometres north of Kemijärvi, directly by the Outijoki River. The farm is surrounded by fields where reindeer and horses graze throughout the year. Riding camps are organised in summer, but you are always welcome to come and meet the animals.

Contact: Mia Lappalainen

Kemijarvi Off Piste Adventure


The specialist for fishing and hunting was founded in 1986. Urheilu-sivakka rents equipment for individual travellers, but also offers self guided activities and events. Cross-country skiing, snowshoeing, ice fishing, rowing boats, canoes and much more.

Contact: Kari Lukkarinen

Kemijarvi Urheilu-sivakka ky


Jänkäkoira is specialized in fishing. The company was founded in 2014 and operates in Vuostimo, a small village in Kemijärvi municipality. The fishing trips are mainly along the Kemijoki River and other nearby waters. Kemijoki river is known for big pike, which are caught many times during the fishing season.

Contact: Juhani Korpela 

Kemijarvi Jankakoira Tmi

Hotel Uitonniemi

Hotel Uitonniemi is situated on the shore of Lake Kemijärvi, just a short walk from the small town centre. The hotel was built in block construction in 2009 and has six pleasant and quiet double rooms and an apartment for four to six people.

Contact: Erja Kaisanlahti

Kemijarvi-Hotel Uitonniemi

Visit Salla

Salla is a cosy and authentic destination above the Arctic Circle. Roughly 90 % of the Salla area is beautiful wild nature waiting to be explored. With less than a person per square kilometre, it’s fair to say that peace and silence are plenty in Salla.

Contact: Paula Aspholm


Salla Reindeer Park

Salla Reindeer Park is situated in the middle of beautiful Lapland landscapes and offers you almost unlimited possibilities. On a total area of 200 hectares, all activities such as reindeer or dog sledding, snowshoeing, canoeing and hiking are possible in the company of professional guides. It is also possible to customize guided tours according to individual visitor wishes. With an entrance ticket to Salla Reindeer Park, you can cover a 5-kilometre route in the 200-hectare area. You will probably meet one or two reindeer, which move around freely and naturally. 

Contact: Tuija Kääriäinen


Sallainen Caravan and Cabins & PAN Village

Sallainen combines caravans, holiday homes and the exclusive bungalow complex PAN Village Ferienpark. The Sallainen Caravan camping area offers 110 caravan spots right by Lake Keselmä. There are also 12 holiday homes with sauna. The double cottages are designed to accommodate 2+2 persons.

PAN Village is a small, idyllic holiday village next to Salla Reindeer Park. Both the ski centre and restaurants are 3 kilometres away. The modern, yet traditional Finnish log cabins offer accommodation for six people per apartment. There are a total of seven log cabins, each with four apartments. In each of these apartments there are three bedrooms for two people. The apartments are 108 m² in size. The interiors are bright and friendly and are equipped with the latest technology. 

Contact: Jussi Seppänen

Salla-PAN village

Holiday Club Salla

At Holiday Club Salla there are numerous accommodation possibilities. There are 26 hotel rooms and some of those can be combined to family rooms. There are also various fully equipped cottages, which are located right next to the fell. Different activities from hiking to skiing complete the holiday perfectly.

Contact: Rauni Ruokamo

Salla Holiday Club living room kitchen

Sallatunturin Tuvat

The 64 holiday homes of Sallatunrurin Tuvat are conveniently located in the heart of Salla. All important services are within walking distance. Sallatunturin Tuvat offers a wide range of holiday homes, from cosy cabins with one room and shower to larger apartments with one to four bedroom(s) and the luxury of an own sauna. In addition to the 64 cottages there are also two suites. Besides accommodation, guests are also offered activities such as Northern light safaris, ice fishing or a visit to a reindeer farm.

Contact: Tarja Virkkula

Salla-Sallatunturin Tuvat

Salla Ski Resort

Salla in the middle of snowhere. Salla is considered the cradle of skiing. The oldest ski in the world was found here in Salla over 5,000 years ago. With its 15 slopes, Salla Ski Resort offers today wonderful opportunities for both beginners and experienced skiers. For cross-country skiers there are a total of 160 km of well-prepared tracks.

Contact: Kari Koskimaa

Salla Ski Resort

Visit Savukoski-Korvatunturi

Savukoski is a small village in the wilderness of East Lapland, between Salla and Pyhä- Luosto. Here in the wild, nature's changing seasons and the diverse flora and fauna dictate the pace of life. Savukoski is also home to Korvatunturi (“Ear Fell”), Santa Claus’ original home base. The fell lies in the Urho Kekkonen National Park on the Finnish-Russian border.

Contact: Susanna Schwartz-Matero


Samperin Savotta

Samperin Savotta is a cosy wilderness hotel near the UKK National Park. The main building offers 12 double rooms, which all have a second floor with room for two extra beds. There are six cabins in the immediate vicinity of the hotel, four of these are suitable for four people and two cabins can accommodate six people. The premises of Hotel Samperin Savotta are ideal for single travelers, couples or groups.

Contact: Niko Lakela

Savukoski-Samperin Savotta-Muorin Tupa-Hütte-2

Kairijoen Eräkeskus Oy (Kairiver)

Kairiver is specialized in fishing products and tours on the river Kairijoki. The fishing area includes the Kairijoki river as well as numerous tributaries and streams, in total 150 km. Kairiver also rents out canoes and organises transport from/ to the river for paddlers. The Kairijoki Wilderness Centre can accommodate up to 40 people in log cabins, wilderness cabins or a tent.

Contact: Jukka Hirvonen

Savukoski Kairiver Angeln


Radnis, right on the banks of the Kemijoki river in Savukoski region, offers individual activities with sled dogs as well as local experiences both in summer and winter. In addition to dogs growing up as part of the family, guests can also meet reindeer on site.

Contact: Reija Aaltonen

Savukoski Radnis Rentiere


Please note: It is possible to participate in one of the days or on both days. For our planning, please indicate which of the days you would like to participate in.

Savukoski-Sauna Kemijoki

Virtual FAM Trip East Lapland