How tourism suppliers can stand out in digital B2B travel events
by Anja on Dec 2, 2025, 9:14:43 AM
Practical tips to improve your supplier profile, attract buyer meetings, and make a strong impression during online sales events Digital B2B events have become an important meeting point for tourism suppliers and international buyers. Whether you participate in an online sales event, …
Why FAM trips matter in tourism marketing
by Anja on Oct 13, 2025, 1:17:13 PM
Insights from the Bothnian Coastal Route journey FAM trips (familiarization trips) are one of the most effective tools in tourism marketing. They are valuable for both suppliers and tour operators alike.
How to nudge travel behavior in the right direction
by Anja on Jul 7, 2025, 1:48:05 PM
New guide by Futouris, Visit Finland & Tourism Ireland shows how to communicate sustainability with real impact Rethinking sustainability communication in Tourism When it comes to promoting sustainable travel, good intentions alone don’t lead to real change. Although 84% of global …
Nordic Experience Tour 2025 – meetings, insights & real connections
by Anja on May 27, 2025, 9:43:05 AM
Connecting with the travel industry – together with Tallink Silja Line, Visit Estonia and additional Nordic partners From May 21–23, 2025, the Nordic Experience Tour took place in Germany – a three-day roadshow through Munich, Frankfurt and Düsseldorf, with Tallink Silja Line, Visit E …
NordicCommunity Day: Your digital stage for connection and visibility
by Anja on Apr 9, 2025, 9:52:58 AM
Meet buyers. Share your story. Shape the future. On April 29, 2025, NordicMarketing invites tourism professionals from across the Nordic and Baltic countries to join the first-ever NordicCommunity Day – a free online networking event designed to connect, inspire and support the growth …




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