Tour Operator Questionnaire

With online tour operator questionnaires NordicMarketing supports you in ascertaining your target markets needs and discover your potential.

Depending on your target markets, the individually designed questionnaires can be conducted with either tour operators from DACH markets or Benelux countries.

Our Service

based on your needs we define the objectives of the questionnaire and set the time frame
we prepare an online survey in English in consultation with you
we select about 20-25 relevant tour operators (based on their product portfolio and specialization)
we contact every tour operator personally via e-mail
we translate tour operator feedback submitted in German into English
we provide you with a PDF report including a complete summary and all individual responses

Your Benefits

high-quality feedback on your destination or products from relevant tour operators
a profound evaluation of your products from a B2B perspective in terms of suitability and relevance for your target markets
input and guidelines for a long-term strategic development
new contacts to follow-up with for possible cooperation

How are the relevant tour operators selected?

Once the focus of the questionnaire is clear, we select the most relevant DACH and Benelux tour operators. There are two approaches to select the most potential tour operators:

based on our experience and expertise - we know a lot of tour operators specialized in Northern Europe and their interests very well
based on detailed profiles in our continuously updated database - we are able to filter relevant tour operators according to their product portfolio and specialization

How many tour operators actually respond?

Unfortunately we cannot guarantee a fixed number, but we always aim to receive 10 completed questionnaires. Based on our experience, the response rate varies between 50-95%.

What could be the main focus of the questionnaire? What could be the objectives?

Different objectives are possible:

suitability of a destination for summer/ autumn tourism
potential of a specific product for the selected target group
interest in and relevance of a potential new direct flight

How does the questionnaire look like?

Technically there are some options to choose from, e.g. multiple choice, check box, matrix, dropdown, rating, comment field. It is also possible to include visuals.
Questionnaires always include the e-mail, company and personal name of the respondents.