NordicMarketing Blog - News and trends in tourism marketing and from Northern Europe

NordicCommunity Day: Networking, sharing, and inspiration

Written by Frederike | Apr 3, 2025 6:35:46 AM

On April 29, 2025, the NordicCommunity Day will bring together providers, tour operators and experts from the Northern European tourism industry! On this day, our online platform NordicCommunity will become a hotspot for valuable insights, exciting discussions and exclusive networking.

What can you expect?

Look forward to an inspiring mix of introductory webinar and interactive exchange. Our aim is to share knowledge, make contacts and shape the future of Northern European tourism together. A special focus will be on how digital platforms can support effective networking and business initiation.

Focus webinar: Successful networking through digital platforms

A central theme of the event is the importance of high-quality participant profiles and active interaction in digital networks. How can valuable contacts be made through well-maintained profiles? What strategies help to move from a passive attitude to more engagement? Our webinar offers practical tips and insights that you can apply directly to your business.

But that's not all! Our speakers will share their experiences on the development of digital communities, the challenges of virtual events and expectations for the future of hybrid events. The discussion about the balance between online and face-to-face events will be particularly exciting: Will digital events become the new norm, or will face-to-face interaction remain essential?

For Aija Laukkanen, one of the speakers at our webinar, online events are an indispensable addition to face-to-face meetings. She sees hybrid models as the future. 

David Lind from the Swedish Lapland Visitors Board also makes targeted use of online events such as NordicCommunity to further expand his network:

 

He finds the combination of existing contacts and new connections particularly valuable: “Maintaining existing contacts and keeping them up to date is just as important as making new contacts.”

The question of future innovations in online platforms will also play a central role. What features would industry professionals like to see? How can digital formats be further developed to make the exchange even more interactive and efficient? These and many other questions will be discussed in our session.

Why should you join us?

  • Exclusive insights from industry experts

  • Exchange with like-minded people from the Northern European tourism industry

  • Practical tips and best practices for your business

  • Future-oriented discussions about digital and hybrid event formats

Register now, request 1:1 meetings with already registered suppliers and be part of the first Community Day event!